What Kevin Believes

Anyone can manage a social media account, but it takes commitmentcreativity and passion to do it well. Why is that important? Because social media is the life blood of the relationship between customer and company. Your brand’s digital voice is louder and more powerful than any TV ad or print materials could ever be. My passion is to work with you to find your #digitalvoice.

About Kevin

I find fulfillment in teaching people not only how to create content that engages their audience, but how to discover their digital voice and maximize it. I love witnessing the teams and colleagues I work with succeed and expand their knowledge of social media, while having the ability to create compelling content that will tell the story for themselves, their brand, or organization.

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I am a social media strategist, higher education professional, speaker and founder of The Niche Movement - the movement to help young people avoid employment unhappiness through intentional conversations and motivational interviewing . In addition, I serve businesses and organizations that value strong company culture and professional development to identify talented young people for their organization.

Past & Present:

I have 8 years experience working in higher education, student affairs and marketing. Currently, I work at Rutgers University as the Assistant Director of Marketing and Social Media for Campus Recreation and Community Development where I work with a team of 10 overseeing all social media content, video, photo, branding and creative strategy. My past experiences in higher education include: student leadership, recreation programming, marketing, public relations and service learning. My two true passions are 1) educating all ages and disciplines how to create a digital voice using social media and 2) helping connect the dots for young adults.

Professional Speaking:

  • Creating Content that Sparks Conversation: 5 Rules of Engagement - Rutgers University VPSA Breakfast series, Rutgers University Student Affairs Conference & University of Maryland Student Affairs Conference
  • Rethink your next talk: Presentation Tips & Slide-deck Design - Stevens Institute of Technology, Rutgers University
  • Innovative Career Exploration - Rutgers CampUknight keynote, Rutgers Vice President Student Leadership Council, Wow Talks
  • Make it Stick: Personal Branding to Distinguish Yourself - Rutgers Vice President Student Leadership Council, NIRSA Region 1 Syracuse University 

Speaking Inquiries

Kevin OConnell.speaking.tedx.ted.tedspeaker

Speaking at NYIT TEDx event February 2014

Featured Clients:

  • TEDx NYIT - Unconventional Leadership 
  • University of Illinois: Great Lakes American Disabilities Association Center
  • Steven's Institute of Technology
  • Wow Talks: Rutgers University
  • University of Maryland: Student Affairs Conference
  • Rutgers University: Camp Uknight
  • Syracuse University: NIRSA Region 1 Student Lead-on
  • Rutgers University: Vice Chancellor Student Leadership Cabinet

Get in Touch


Connect with Kevin to:
  • say hello and network.
  • find out how he can help you with your digital voice.
  • speak about social media, content creation, or engagement.
  • put together a workshop or training.
  • recommend a social media account to check out.
E-mail Me

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